Let's explain Retention Core Messaging© development
Here's how we build your business’ post-sale messaging guidelines with wording, tone and communication style to nurture current customers
So, you're considering a
RETENTION CORE MESSAGING DOCUMENT©
with Melotti Media
You’re making an excellent choice!
This is something we specialise in.
We’ve helped so many brands develop their core messaging and communication guidelines for post-conversion customers.
This is all about nurturing the customers you already have.
A Retention Core Messaging Document© is your guidelines for communicating with customers post-purchase.
Imagine having a go-to brand language guide to use when communicating with your already converted customers (they need something different to leads and potential customers!)
A retention core messaging document gives you this!
It helps your business consistently connect with your current customers and turn them into loyal advocates who can greatly help you grow your business today and long into the future.
First: what IS a Retention Core Messaging Document© ?
Our retention core messaging document will help you capture your brand’s ongoing appeal to customers.
It gives you a comprehensive foundation of messaging and words to use when communicating with customers after their purchase to prove your ongoing value and encourage them to become loyal customers of your brand.
Think of it as your nurturing brand guidelines for words and messages.
Chris will explain this more in this video.
Here's a quick breakdown of what's included:
Swipe RIGHT through each of the slides!
Second: how do you USE your Retention Core Messaging Document© ?
Our retention core messaging document is simple but comprehensive. It’s a useful internal guide for you and your team!
This current customer messaging document is to be used across all of the channels you use to communicate with existing customers. The goal is to take all of that messaging, share it around with your team and apply it as much as possible.
The use is limited only by your imagination.
Watch Chris’ video to learn more!
See our Retention Core Messaging Document© in real action with a client example!
Hear From A Client
“Chris and the team at Melotti Media collaborated with us to develop and refine our message, allowing us to effectively communicate with multiple audiences. It wasn’t just the copywriting services, but also the marketing strategy, guidance and advice that we found incredibly valuable during an important transformation of our business. We’re grateful to have Chris by our side.”
Nathan Simpson – National Sales Manager at Real Flow Finance
Ready to take your brand's customer retention marketing to the next level?
Choose your package below!
Silver
Core Messaging
-
Establish your customer retention communication and messaging guidelines
-
30-minute strategy session to discuss your retention messaging
-
Core Messaging Document to use across all of your retention strategies and communications:
◉ Gratitude Messaging
◉ Retained Customer Types
◉ Post-purchase Hero Statements
◉ Post-purchase Core Messaging
◉ Advocacy Messaging -
2 rounds of on-brief changes
-
Gold
Core Messaging
-
Your comprehensive customer retention communication and messaging guidelines
-
30-minute strategy session to discuss your retention messaging
-
Core Messaging Document to use across all of your retention strategies and communications:
◉ Gratitude Messaging
◉ Retained Customer Types
◉ Post-purchase Hero Statements
◉ Post-purchase Core Messaging
◉ Advocacy Messaging -
Quarterly EDM Copy (x4)
-
2 rounds of on-brief changes
-
Achieve the results your business deserves with retention messaging services by Melotti Media.
What's it like working with Melotti Media?
