Marketing Audit Services
Is your Marketing getting you the best results?
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When you’ve been doing the same Marketing for a while, you may not know if it’s working to its full potential. That’s where a Marketing Audit can help.
Without this kind of regular check-in, you may be unconsciously wasting time and money on marketing activities that are producing average results, are out of date or don’t do your brand justice. No one wants average marketing. Ever. Conducting a marketing audit allows you to assess and refocus your marketing efforts by helping you understand which activities work best for your business and which don’t. A Marketing audit can also build the foundation for your future marketing decisions by giving you a better understanding of what your audience wants from you, and how you can best meet their needs. |
What is a marketing audit?
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A marketing audit is a process which carefully examines your complete promotional strategy and marketing suite, from your direct mail newsletters to your content marketing campaigns and everything in between.
The purpose of a marketing audit is to sort through your resources and objectives, then figure out which of your strategies are working, and which are just wasting your budget and time. A Marketing Audit can be very top level and general or quite in-depth, depending on your needs. Don’t guess if your Marketing efforts are optimal: find out, with a Marketing Audit service. |
Why do you need a Marketing Audit?
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A Marketing Audit provides your business with a fresh set of eyes on what you’re currently doing.
It may be that your core messaging needs rewriting, your website isn’t providing your customers with the best experience or your campaigns are under-performing. However, how can you tell if you don’t look at it holistically? A marketing audit is an incredibly useful service that businesses can undertake to fully understand their current marketing ecosystem, assess their marketing strategy, and solve any underlying issues that may be revealed through the audit process. |
What are the benefits of professional copywriting?
INCREASE SALES
Quality content written by a copywriter can have a big impact on both your business' branding and sales success because it's professional, consistent, well-targeted and effective in influencing your audience and meeting their needs.
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DRIVE TRAFFIC
Your customers are forever digitally interviewing you by searching for your business online. This means that you need to present the best first impression with quality copywriting that makes a lasting impact amongst the noise.
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ENGAGE YOUR AUDIENCE
People are looking for content that piques their interest, answers their questions and nurtures genuine relationships. The right copywriting can entice them to learn more, which improves the value that your business offers them.
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GAIN AUTHORITY
Producing thought leadership content with quality copywriting sets you apart as a key opinion leader (KOL) within your industry and establishes your brand as the place to go for the latest information, relevant updates and answers.
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GATHER MORE LEADS
Strong copy that is SEO optimised and catered specifically for your audience attracts a greater number of people to your business, presenting more opportunities to raise brand awareness and reach more leads in multiple locations.
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STRENGTHEN BRANDS
Brands are powerful assets, however they don't attract customers without strong marketing, consistent messaging and excellent copy behind them to position them in the market. A quality copywriter can help you grow your brand.
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Who conducts a Marketing Audit?
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An external marketing audit service by an experienced Marketing Professional provides you with unbiased insights and a fresh perspective when evaluating your business.
There are no fixed guidelines when it comes to the performance of a marketing audit. After all, businesses are not all the same. They have different structures, and they have different goals and priorities, which means they are likely to have different reasons for conducting a marketing audit. This is why the best Marketing Audit services will be completely customised to your business. Just remember to choose the right individual to conduct your Marketing Audit for you. |
How can Melotti Media help you?
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To engage your customer and achieve ongoing business success today, you need quality copywriting and consistent content. However, we understand that this is easier said than done.
You’re time poor and spread thin, and writing isn’t your expertise. So, focus on what really matters, while we take care of all of your copywriting and content marketing needs! For more information or to speak to a quality copywriter to get the results your business deserves, contact me now at chris@melottimedia.com.au. |
Why Your Business Should Conduct A Marketing Audit
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A Marketing Audit works in the same way.
A Marketing Audit aims to help businesses like yours understand where things are going right, and more importantly, where things are going wrong. Getting thorough insights into how your Marketing is performing is the main purpose of a Marketing Audit. So – how does a Marketing Audit keep your business on track? |
Ok, you're interested. What happens next?
Fantastic!
You're making a great decision. So, here's how we can work together.
Step 1
First, press the button below and make initial contact with me.
(Seriously, I would love to hear from you!)
Step 2
We chat either over the phone or email to discuss your project's needs.
I will send you a short brief form to fill out which helps scope out what you're after.
Step 3
Complete the brief and I'll ask you a few more questions to check my understanding.
As a marketing consultant, I will also provide my advice and expertise to help guide you.
Step 4
You will receive a quote which you can approve.
Once accepted - yey! The magic begins!
Step 5
I'll get to work, writing the first draft up.
Step 6
You will receive the first draft for a round of reviews and your feedback.
We discuss your edits and I also give my advice before we agree on the final round.
Step 7
The final copy with all agreed changes is delivered to you.
Final payment is to be made.
Bonus Step!
You're so very happy with my level of quality service.
We continue to chat for years to come (because I love my clients!)
Repeat business and spreading the word because you can trust me.
You're making a great decision. So, here's how we can work together.
Step 1
First, press the button below and make initial contact with me.
(Seriously, I would love to hear from you!)
Step 2
We chat either over the phone or email to discuss your project's needs.
I will send you a short brief form to fill out which helps scope out what you're after.
Step 3
Complete the brief and I'll ask you a few more questions to check my understanding.
As a marketing consultant, I will also provide my advice and expertise to help guide you.
Step 4
You will receive a quote which you can approve.
Once accepted - yey! The magic begins!
Step 5
I'll get to work, writing the first draft up.
Step 6
You will receive the first draft for a round of reviews and your feedback.
We discuss your edits and I also give my advice before we agree on the final round.
Step 7
The final copy with all agreed changes is delivered to you.
Final payment is to be made.
Bonus Step!
You're so very happy with my level of quality service.
We continue to chat for years to come (because I love my clients!)
Repeat business and spreading the word because you can trust me.
What my clients say
Vivian Oppl - O'Brien Glass Industries
"Chris is amazing! He has never let me down. He's helped me with things like content marketing, and EDM campaigns and he's always available to chat through any marketing situation you have. He genuinely cares about you and the work he produces for you. He's quick and responsive to your requests and never misses a deadline. I truly feel like I'm his only client as he always has time for me and nothing is ever an issue. He's an asset that I have held onto from job to job as people like Chris are few and far between. Highly recommend!"
"Chris is amazing! He has never let me down. He's helped me with things like content marketing, and EDM campaigns and he's always available to chat through any marketing situation you have. He genuinely cares about you and the work he produces for you. He's quick and responsive to your requests and never misses a deadline. I truly feel like I'm his only client as he always has time for me and nothing is ever an issue. He's an asset that I have held onto from job to job as people like Chris are few and far between. Highly recommend!"
Get in touch and discover better copywriting for you
Why choose Melotti Media?
We do Content Marketing and Copywriting Right
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At Melotti Media Copywriting, I believe we are different... because we are different.
It’s in the way we offer personalised service. It’s in the way you can rely on quality each and every time. It’s in the way we offer you great value and tailored solutions. It's even in the way we smile every day as we do what we love! But most of all, it’s in the way that we care about you. Because when your business succeeds, so does mine- and that’s a really nice thought! Christopher Melotti is a Sydney Copywriter, who can work locally or remotely to meet your content needs and support your business' success. |
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Melotti Media Copywriting
Content Marketing & Copywriting that connects you with your customer
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