As a Marketing Consultant, a common question my clients ask me is: "what are the necessary elements I should be including in my Marketing strategy?"
While the answer is not complicated on the surface, it can be quite an extensive process and require a lot of strategic planning. However, this shouldn't be avoided as you can discover a lot about your business and its identity when creating a proper Marketing Strategy.
Here are the six strategic pillars of Marketing to help guide your Marketing Strategy.
Here's a controversial and fun topic!
I've been trolled twice now, on LinkedIn of all platforms, and it's been the same type of person both times. So what does this suggest, and what's the underlying meaning here?
Trolling is an inevitable part of being online, and I welcome all feedback from people.
However, what do those nasty little messages mean? And how do you best deal with it?
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