 Most freelance copywriters, at one point or another during their career, will be asked to write for free or so low that it may as well be free.
The reasons can vary from 'free exposure' to 'free trials', but whatever the reason, it occurs. So how does a professional writer deal with this?  Are you motivated enough to write, or are you being consumed by other things? Here are the types of distractions and how to deal with them.
Time is one of the biggest factors when it comes to writing, in any form. Everyone knows that composing work takes hours of ideas, planning, first drafts, editing, proofing and so on. This is why quality copywriters cost so much, and why good books are so undervalued. Do you want to learn more about copywriting in business and engaging your audience? I have a few classes coming up with General Assembly in Sydney.   You may have the perfect speaker, the right marketing and the ideal venue, but are you offering your audience enough?
How do you engage them and offer them enough value to give you their precious time? By flaky, I mean more unreliable. It's a curious thing to write as a title, but hear me out.  What Does Your Business Do?
My name is Christopher- Founder of Melotti Media, and I am a freelance copywriter specialising in content creation for a wide range of clients across several different industries, platforms and sizes. |
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