September 2022 | Melotti Media

September 2022

Should Marketing be focused on Demand Generation or Lead Generation?

Prefer to listen, rather than read? Here’s the Podcast summary! If you’re a business, then you’re probably focusing your marketing and sales on generating leads. That’s the normal approach. Your marketing attracts leads which you then qualify and nurture before they enter the sales journey to convert into paying customers and (hopefully) delighted advocates. That’s […]

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12 Current Marketing Trends You Shouldn’t Miss 

Prefer to listen, rather than read? Here’s the Podcast summary! In an ever-changing world and competitive marketing landscape, there’s no place for your business to be complacent.  Just when you think you’re up to date with what’s relevant in the market, you’ll be surprised to know that there are new marketing trends shaking things up

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6 End-Of-Year Content Marketing Tips To Finish The Business Year Off Strong

Prefer to listen, rather than read? Here’s the Podcast summary! The last quarter is just around the corner!  It’s finally the time of the year when warmer days, blossoming Spring flowers, school holidays and Christmas festivities are all happening.  However, despite the bright atmosphere, many Australian businesses typically experience a slowing down period right as we get

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Melotti Media wins Copywriting Business of the Year 2022!

Melotti Media has been announced as the Champion Copywriting Business for the 2022 Australian Small Business Champion Awards. “Oh my god!!!”   These were Christopher Melotti’s first words as he approached the microphone after Melotti Media was announced as the Copywriting Business of 2022 by Peter Overton and Chris Minns at Precedent Productions’ Australian Small Business

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