July 2022 | Melotti Media

Month: July 2022

Marketing Enablement: Bridging the gap between marketing and sales team for better results

Every business needs a marketing function and a sales function to succeed.  It doesn’t matter if you’re a small business or a multinational corporation with thousands of people, a successful business today needs to clearly define both their sales and marketing roles. But most importantly, they both need to work symbiotically together.  Whether sales and …

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10 Mid-year marketing strategy tips to start the new financial year right

The new financial year is always a bustling time for every business.  July begins, budgets reset and there you are, looking at the next 12 months of marketing, putting together your plans to achieve your KPIs.  You’re not alone.  At Melotti Media, we value this time as an excellent opportunity to evaluate our marketing strategy …

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Are you “over blogging”? How Often Should You Produce New Content?

“Am I over blogging?”  “Am I writing too many blogs?”  “Should I write about the same topic over and over again?”  These are some of the most commonly asked questions we get from our clients when it comes to content marketing and article writing.   According to recent statistics, there are around 4.4 million new blog posts being published every day …

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How To Prepare Your Content Marketing Plan For The Next Financial Year 

Prefer to listen, rather than read? Here’s the Podcast summary! Once again, we’re moving to a new financial year – time flies by, doesn’t it?  We understand that this is a challenging period for all businesses. It’s the culmination of a long 12 months of work, to determine what worked, what didn’t and where you’re …

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