January 2021 | Melotti Media

Month: January 2021

Why it’s so important for your marketing to be genuine today

How genuine are your brand’s messages?  How honest is your tone and communication style?  Does the information you provide earn trust?  These are critical questions to ask yourself because your customer is very savvy, suspicious and intuitive today. They have wised up to the fake and they’re not afraid to tell you, tell others and …

Why it’s so important for your marketing to be genuine today Read More »

How to keep up with Consumer Behaviour and Customer Trends

We are all consumers.  The world is filled with people buying products and acquiring services here, there and everywhere.    But no one just buys the first thing they see, right? No! A complex and personal process of decision making unfolds as they are presented with different options to choose from.    Breaking down the …

How to keep up with Consumer Behaviour and Customer Trends Read More »

Why Better Content Marketing Is An Essential In 2021 (or else!)

It’s the beginning of a new year and it should come as no surprise that there are a lot of changes to pay attention to if you’re serious about success this 2021.  Due to the evolving demands (and expectations) of both B2B and B2C customers, together with the constant growth of technology, there are so …

Why Better Content Marketing Is An Essential In 2021 (or else!) Read More »

10 Steps To Reinvigorate Your Content Marketing This Year

Content marketing continues to be one of the most popular and effective marketing practises today (when done right, of course). There’s no surprise why. Your audience loves it because they gain value on their terms, and this builds a trustworthy connection between you. That’s why businesses love it too.  But today, there’s heaps of noise, …

10 Steps To Reinvigorate Your Content Marketing This Year Read More »

Wait, before you go!

Want to have a shot before you leave?

Sign up for our free monthly content shots to get the latest business & marketing tips, tricks and advice all in one email.