December 2019 | Melotti Media

Month: December 2019

The 5 Questions a Good Copywriter Will Ask You Before Starting a Project

Communication is important in every relationship- both personal and professional.  By communicating, people can acknowledge, appreciate and value something.  ​Businesses like yours love to communicate for the same reasons; with customers, partners, suppliers, contractors, staff and more.  You want your target audience to recognise and trust your brand – and that’s why you want to be effective in relaying a powerful message telling the world what you offer is the best solution they need.  However, this is …

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10 Questions To Ask Your Business At The End Of The Year

Where did the year go?! As things wind down, have you considered these 10 essential questions to ask of your business so that you can build upon a strong foundation in the new year? ​ It’s worth taking a few minutes to consider how you would answer. It’s December, and we’re all scrambling around trying …

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Why Your Business Should Conduct a Marketing Audit

Prevention is always better than cure.  And marketing is no exception.  When we’re feeling a little under the weather, we check our symptoms and go to the doctor to prevent an underlying disease from getting worse. For companies, evaluations are done to review not only the accomplishments and milestones of the business, but also look at areas of improvement.   A Marketing Audit works in the …

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Why Does the Government Need Professional Copywriting Services?

The Government’s main purpose is to serve, administer and regulate a country or community.  As an organisation that is responsible for setting public policies and laws, the Government aims to act in the best interests of its members, citizens and inhabitants.   Because of this, it’s important for the Government to establish effective communication channels. Well-crafted copywriting is essential in communicating clear, honest, relevant and fact-based messages.  This is where Government Copywriting services can help.  …

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