August 2019 | Melotti Media

Month: August 2019

Is Copywriting Just Words? 5 real business applications for a copywriter

There is a misconception today that copywriting is words, but “just better”. While there is some basic truth to that, copywriting isn’t just fancy editing. A quality copywriter doesn’t just offer you words – we offer the marketing and sales potential that words can create. In a world of content marketing where customers are hunting …

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How voice search is changing SEO – Hands free content is on the rise

Search Engine Optimisation (SEO) is a significant part of Marketing Strategy for businesses today. But with voice search and audio content on the rise, people are changing the way they search; and so are the search engines. One thing is driving the solution to this is voice search copywriting. ​ Here’s how voice search is …

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5 Reasons Why Your Business Should Hire A Freelance Copywriter

Writing is second nature to most people. After all, we’ve all been writing since we were children. But what is copywriting then? And why can’t you do it yourself? Maybe you can – but a professional copywriter offers you several significant benefits to help your business. ​Here’s why DIY copywriting may not be your best …

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