My First General Assembly Lecture!

Last Thursday, I presented my first Marketing and Copywriting class, “Doing Copywriting Right: Engaging Your Audience” at General Assembly in Sydney, to a full class- and I loved every second. You can find my General Assembly Page here: https://generalassemb.ly/instructors/christopher-melotti/10972 It was an hour and a half lecture, where I covered the following topics:  What copywriting is Why …

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